Lauren Sanchez and Jeff Bezos just went to fashion week in Paris. They acted like they fit right in. Now people are talking about them like they are real fashion figures.
They did not just watch the show like other rich guests. They had the very best seats. They took pictures behind the curtain with models. They met and talked with the top designers.
Everyone is asking the same uncomfortable question. Do they have real style and taste. Or is this just about having huge wealth and flashy cameras following them.
Jeff Bezos with Lauren Sanchez @ Paris Fashion Week (Schiaparelli Couture)
Watch the video. See how normal they seem. They look like regular front row guests. They do not look like first timers. This is the whole point. Once you are photographed going into top fashion houses you become part of the scene. That new label is what is making people upset.
The reactions are messy and split. Some people say it is fine. Fashion needs attention and rich supporters. The industry will take money from anyone. Other people say this is just rich people playing dress up. This feeling is stronger because of recent drama. The Met Gala had sponsor problems this year. People feel the old rules of fashion are changing right now. The rules about who gets to belong.
This connects to the backlash against the Met Gala sponsors. Anna Wintour had to answer to the criticism.
Anna Wintour Reacts to Jeff Bezos & Lauren Sánchez’s Met Gala Roles
The bigger idea is what this means. If billionaires become the new leaders of glamour then fashion still has gatekeepers. The gatekeepers just change. It is not about old families or magazine editors anymore. Now it is about who has the most money.
Look at what is happening. They have front row seats at couture week. Famous stylists like Law Roach might work with them. They are in the donor spotlight at the Met Gala. This does not look like a single visit. It looks like a long term plan. The plan is to be everywhere in pop culture.
You will think this is good or bad based on one question. Do you believe fashion is really about good style? Or do you believe fashion is really about who gets let in the door.