The European Union is putting new pressure on Elon Musk’s company X. This is because his AI named Grok was connected to fake sexual videos of real people. The videos used people’s faces without their permission. Now the European Commission has started an official investigation. They are using a law called the Digital Services Act.
This is more than just bad publicity. If the regulators decide X did not check for these risks or try to stop them the punishments will be very harsh. The rules for the company could also become much stricter very quickly.
EU opens investigation into X over Grok sexualised imagery
When you see the clip pay attention to the EU’s point. They say this is a problem with the whole system. It is not just a few bad people using the app. The fight is about what X did.
X says it limited some ways people could edit images. But the regulators are checking if X did that too slowly. They are asking if the platform should have stopped people from abusing the feature right from the start.
People are very divided in their opinions. The victims and activists are furious. They say the AI tool that can make fake sexual pictures of real people should have never been released. They believe it never should have existed at all.
On the other side some free speech supporters have a different take. They think the platform should punish the people who misuse the tool. But they say the company should not shut down or break the whole feature.
The regulators keep making one point very clear. They say these fake pictures made without permission are not just rude content. They are illegal. They cause real harm to people.
The UK’s media watchdog Ofcom started its own investigation into X in January. They are looking into the fake sexual images made by the Grok AI. This shows the problem is not just in the European Union. Pushback is happening in many countries. Governments are taking action one nation at a time.
Elon Musk’s X investigated by Ofcom over Grok AI sexualised imagery
Now the problem is bigger than just one tool. The European Union says it might take quick action if X does not make real fixes. They are also looking more closely at X’s recommendation systems. That is the computer code that decides what posts people see.
X was already fined one hundred twenty million euros in December twenty twenty five. They were fined under the same Digital Services Act. The message from the regulators is very clear. They think this is about how the whole platform is run. They are treating X like a company that keeps breaking the rules. This is not a single mistake.